auston

5 quick & dirty sales hacks you can use today

1. Do not email your prospect – email their boss or their coworker. This is a super effective way to get into your target’s inbox with a semi-warm intro. Imagine you’re trying to reach Stephanie, the VP of Marketing at Startup, Inc. Instead of emailing Stephanie directly, you write a cold e-mail to her┬áboss with… Read More

auston

Hello, world.

There is much to be said about my hopes for UserPath. UserPath as I envision it in my mind will exist to eliminate cruft from developers plate, it will allow marketing, design and development teams to move closer to living in harmony by empowering marketing to focus on acquiring & retaining customers while giving everyone… Read More